"FY25 saw Purple Group extend its stride, increase its cadence, and close the year with record pace and momentum. Importantly, our magic remains: keep things Easy. Make investing fun, educational, engaging, and rewarding; remove friction wherever we find it; meet clients where they are; and deliver to their growing needs with greater agility and speed—while creating exceptional “wow” experiences. Do that, and more people join, and more people stay."
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